Privacy Policy - Superior Racking & Shelving

Privacy Policy


Taking your privacy seriously



What are Cookies?


Cookies are tiny text files that are temporarily placed onto your computer. There are hundreds of advantages to using cookies. For you the user it allows websites to gather information about your personal preferences and enables websites to give you a more personal experience. For us, the website owner, it allows us to gather (non-personal) information about the way users are interacting with our website.


What Cookies do Superior Racking & Shelving Use?


The cookies that we use on our website only collect anonymous information in order to optimise our services and we never collect personal information.


Google Analytics: This cookie allows us to see data on things like the number of visits to our site as well as the browsing behaviour of those visitors. This sort of data allows us to see which sections of our site are most popular and which aren’t so popular! All info is depersonalised and can never be traced back to individuals.


Google AdWords: Using the code provided by Google AdWords we are able to better track the successes (or failures) of our advertising through the AdWords platforms. It lets, for example, see which advert from which campaign you clicked on before you submitted one of our contact forms.


AdInsight Call Tracking: This lets us set a dynamic telephone number for each visitor which helps us identify how you arrived at our site when you call us. It helps us when working out the effectiveness of various advertising campaigns we might be running.


Social Shares: All of the social sharing features on our website set their own cookies (Facebook, Twitter, LinkedIn & all Add This shares) so that we can track social engagement.


Facebook Pixel


We have the Facebook Pixel installed on our website for remarketing or retargeting purposes on Facebook, Instagram, Messenger and any other Facebook Inc businesses. Read more about advertising from Facebook by visiting:


You can opt-out from Facebook’s interest-based ads by following these step by step instructions:


You can also opt-out from Facebook and other participating companies through the Digital Advertising Alliance in Europe here:, or you can simply opt-out using your mobile device settings.


Find out more about Facebook’s privacy practices here:


Managing Cookies on Your Browser


Website browsers are configured to accept cookies by default. These settings may be changed to block cookies or to inform you every time they are used. For further information about cookies and the various options associated with them are available in each browser’s settings.


You can choose to accept, refuse or delete cookies at all times, or those from providers that website owners use (“third party cookies”), or those from specific websites. For further information about cookies and for details on how to remove them see


Browsers have different controls settings that are available to you and so we provide links below to the most popular browsers so that you can your settings accordingly:



Changes to our Privacy Policy


Our services and our business may change from time to time. As a result, at times it may be necessary for us to make changes to this Privacy Policy. We reserve the right to update or modify this Privacy Policy at any time without prior notice. Please review this policy periodically, and especially before you provide any Personal Data. Your continued use of the Services after any changes or revisions to this Privacy Policy shall indicate your agreement with the terms of such revised Privacy Policy.


Access to Information


To the extent provided by applicable law, you may have the right to obtain confirmation that we hold Personal Data or other information about you, request access to and receive information about the Personal Data we maintain about you, receive copies of the Personal Data we maintain about you, update and correct inaccuracies in your Personal Data, object and withdraw your consent to the processing of your Personal Data and have the information blocked, anonymised or deleted, as appropriate. The right to access Personal Data may be limited in some circumstances by legal requirements.


To exercise these rights, please contact us by post to Sean Fox Yard, Kilcoskan, Coolquay, Co. Dublin, D11 V32YOr you can contact us via our online contact form here.


We will always take reasonable steps to update or correct Personal Data in our possession that you have previously submitted via our services. Upon your request, we will make reasonable efforts to delete all of your Personal Data and non-identifiable information that you have provided to us, though we cannot delete any aggregate or otherwise non-indefinable information derived from your Personal Data or from your use of our services. If you provide us with any information or material relating to another person(s), you are responsible for making sure that the sharing with us and our further use as described to you from time to time is in line with applicable laws.


This policy was last updated on 9th August 2020.